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The Most Powerful Colors in the World: The Colors of the Web
this article really doesn’t tell you anything you already didn’t know… except maybe that apparently friendster’s brand identity is swarthed in kelly green. that was news. i’m pretty sure the last time they had any traffic, it was gray. you know, before color on the internet was invented. FRIENDSTER JOKES.
i’m a sucker for pointless infographical charts combining logos and color. you don’t need an article to tell you that blue is the most popular color. or that until the end of time, businesses will always copy those successful before them, to ride waves of established consumer trust via color association in branding. blah blah blah. i didn’t even read the whole article actually. i just like looking at the charts.
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